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Day 8. Use the Claws in Your Brain

“Humans are so puny. We don’t have fangs, claws or fur. How then have humans become so dominant? We have our claws inside our head. We are the only animal on the planet who can increase our strength with just a few words… we have the ability to bind ourselves together with a common goal…”

Megan Sukys, Founder of the Drunken Telegraph

A few days ago I mentioned meeting Megan Sukys. A former anchor for Public Radio, Megan has started her own company called The Drunken Telegraph which makes great stories accessible to others.

I met with her the other day to discover how I could tell my story in a more powerful way. The experience was invaluable. I highly recommend contacting her if you are looking for a compelling way to communicate your vision. As for me – she helped me bring unity to two lives I’ve struggled to connect over the past three years. She pointed out that my current work with corporations is the same work I’ve done with the church for many years.

After listening to my story for a while she pointed out a theme, “I hear a consistent theme in your story”, she said. “At so many points in your life, you were drawn to the idea of pulling people together in community.” And with one statement Megan helped bring unity to the work I do in corporations and the work I do for free in my neighborhood and community. Thanks Megan!

Think about it, isn’t this the struggle of all companies? Every organization is an idea plus it’s people. But how do you bring people to unity around that idea? The answer – you tell your story in a compelling way.

For you today:

  1. What’s your story?
  2. How can you tell it in a compelling way?
  3. Who are “your people” that need to be rallied around the message you have?
  4. What’s a small step you can take to get them on board with the story you have?

Use the claws in your brain to generate the steps you will take. Your are intelligent. Use your gifts to tell your story.

This is day eight of an exercise I’m engaging in called, 40 days of action, how to generate momentum on your most important goals. If you’d like to read the original blog, click here. If you’d like to participate in 40 days of action, click here to email me.

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